How to find your company stories Part 2

Sometime the best stories are hidden away, but not very well... You just need different eyes to see them or to ask even more beautiful questions. 

Here are an additional fifty(ish) questions to ask in your company story harvesting following on from part 1 is previous post below…

50. What are your people NOT doing that you want them to be doing? Why not?

51. What beliefs are not serving your goals?

52. What brings you to life?

53. What companies make you starry-eyed? 

54. What could you talk forever about?

55. What did you explore today?

56. What do you know that other people find valuable? 

57. What do you know that people would pay money to learn? 

58. What do you measure?

59. What do you think makes the difference between success and failure?

60. What do you try without being forced?

61. What have you recently UN-learned? 

62. What ideas are you in love with that might prevent you from seeing clearly? 

63. What is causing the gap between what you’ve done and your goals?

64. What is one thing you’d like to do less of in your work situation?

65. What is the part of your job you wish you didn’t have to do?

66. What is your #1 income producing activity?

67. What kind of person do you definitely NOT want to become? 

68. What no longer worries you?

69. What old values do you need to throw out to make room?

70. What person, alive or dead, would you like to have as your work partner?

71. What pieces of conventional wisdom do you think are wrong?

72. What possibilities do you see now that weren’t obvious before?

73. What precedent will you be setting?

74. What problem do you solve for your customer?

75. What problem is this solving?

76. What questions do you ask yourself every day?

77. What questions do you look forward to?

78. What symbol do you need to create now to remind yourself of the new image, values and style you are going to operate out of?

79. What takes too long?

80. What three things are your customers most defensive about? 

81. What three things should you be delegating, but aren’t?

82. What three things would make it worse?

83. What undertows do the people in your industry often get caught in? 

84. What was your first positive experience earning money? 

85. What would you protest publicly?

86. What’s your biggest distraction?

87. When someone comes to your website, how do you want them to feel?

88. When someone comes to your website, what’s the ONE THING you want them to do?

89. When was the last time you brought new skills to your clients and prospects? 

90. When was the last time you created new value? 

91. When you walk into a room, how does it change?

92. Where is a breakthrough needed?

93. Which idea would my hero jump on?

94. Which people in your life don’t respect your time? 

95. Who actively hampers your ability to advance?

96. Who can hurt you the most?

What story defines your company? Part 1

So what exactly is your company story? What are you all about? How are you different? What Exactly makes you so special and why are you the organisation to work with, to work for or the best choice to supply a customer.

The stories you tell and share are what define your culture, your image and elicit how much trust your customers and suppliers have in your ability to provide solutions to their problems.

And they who tell the best story win. It’s that simple.

The following are  list of questions to start you off. Questions you may want to ask, both internally and externally, to give you some clues as to what types of stories you should be harvesting and should be sharing.

1. Are you diversifying?

2. Are you growing in size or differentiation?

3. Are you still trying to get somewhere?

4. Did you work on your legacy today?

5. Do you give people a reason to help you in the future?

6. How are you closing the credibility gap?

7. How are you fighting your profession’s image?

8. How are you helping your customers build their business?

9. How are you turning your knowledge into money?

10. How can you arrange your day so you become unstoppable?

11. How do you avoid being perceived as one-dimensional?

12. How do you make your customers smarter and healthier?

13. How long does it take for your ideas to become tangible things?

14. How many different ways do you make money?

15. How many free samples of your work are out there?

16. How many people have you shared your goal with?

17. How might your biggest fan describe you?

18. How often does perfection keep you from starting?

19. How quickly do you take action on your new idea?

20. How transparent are your underlying motives when you’re selling?

21. How will you ensure your dominance?

22. If everybody did exactly what you said, what would the world look like?

23. If you only had two hours a day to work, what would you do?

25. In what areas of your life are you most intuitive?

26. In what ways are you currently obsolete?

27. In what ways are you currently obsolete

28. In what ways will your job become bigger?

29. Is there an experiment you can perform?

30. Is this a good time for you to listen to me?

31. What ‘does it’ for you?

32. What actions have I taken to live by my own lights?

33. What are the exceptions to the rules that helped you succeed?

34. What are the questions you (still) can’t believe your customers actually asked

you?

35. What are the things you don’t like to admit about yourself?

36. What are the top three activities that fill your time to feel as though you’ve

been productive?

37. What are you becoming?

38. What are you building?

39. What are you changing?

40. What are you doing to drive your competition crazy?

41. What are you due for?

42. What are you going to do differently next week?

43. What are you known as?

44. What are you known for?

45. What are you quietly starting?

46. What are you recognized as being the best at?

47. What are you recognized as being the first at?

48. What are you specializing in?

49. What are you the answer to?

50. What are your people NOT doing that you want them to be doing? Why not?